About AvidMax

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Our Values

 
 
Fulfillment
We make a difference. We perform our jobs consistent with our values and dreams, providing people with powerful experiences for which we feel rewarded both personally and as a team.
Fun
Work hard and have fun! Although we take our jobs seriously, our pursuit of fun delivers a better customer experience and a better workplace for our teammates. We strive for excellence and joy, then compel others to follow our lead.
Innovation
We are always improving. We are continually searching for new products, technologies, and opportunities. We constantly ask, “How can we do this better?” “How can we add value to the lives of our customers?”
Responsibility
We are the change we wish to see in the world. We are champions with purpose, advocating for causes we believe in. We are committed to preserving our environment and contributing to society in a positive way.
Service
We find meaning in service of others. We continually seek to understand the needs and challenges confronting those who depend on us, then exceed their expectations.
Teamwork
One for All, and All for One! We work together sharing a common purpose, a common culture, and common goals. We genuinely care for and support our customers, partners, and those with whom we work shoulder-to-shoulder.
Trust
We earn trust and protect it mightily. We conduct our work with integrity and make good on our promises. We are accountable for what we say and do, then take ownership of the outcomes. We don’t deflect or place blame, we only make things right.

At AvidMax, our mission is to provide fly fishing enthusiasts and all who enjoy the outdoors with unrivaled service, selection, guidance, and value.
We conduct our work true to our values, upholding the highest level of integrity and respect for our planet.

We strive to deliver on our promise to inspire adventure, to promote one's enjoyment of nature, and to ensure that every moment spent outdoors is a memorable one. We welcome everyone from curious greenhorns to the most experienced of anglers to take part in our community. We believe there is something for everyone at AvidMax, and make sure that new gear, ideas, and useful advice is waiting to be discovered just around the bend.

AvidMax is headquartered in Centennial, Colorado, just a cast's length away from some of the most famed rivers, 14ers, and landmarks in the west. We enjoy splendid views of the Rocky Mountains, and seize every opportunity to escape for a day on the river, in the saddle, or on the trail. If you're eager to embark on your next adventure, swing by our retail store or check-in online, en route to a scenic destination.

Interested in what our customers are saying? Check out our customer testimonials and why shop at AvidMax page.

Put God in charge of your work, then what you've planned will take place.
Proverbs 16:3 MSG

Meet Our Team

We are a motley crew of fly fishers, cyclists, photographers, and four-legged friends united by our passion for the outdoors. We work together serve our customers, support our teammates and conserve this ever-intriguing planet we call home.

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Mike Maxum
CEO
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What is the best part of your job?
The best part of my job is that I love coming to work everyday. I have strived to create a work environment in which our team members enjoy doing what they do each day as much as I do. I also enjoy the challenge of looking for unique and innovative products that inspire people’s love of the great outdoors.
Please describe your perfect adventure?
I have many passions such as skiing, road biking, sailing, fishing. I am game for most anything in the outdoors. My perfect adventure is taking each of these passions to the next or different level. Riding in a helicopter and being dropped off at the top of a mountain in fresh powder with my family, riding bikes in Italy with my wife, daughter and her husband, sailing to Hawaii, and fishing in our beautiful Colorado mountains with my sons. There are so many adventures ready to be had!
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Cory Anderson
Vice President
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What is the best part of your job?
The best part of my job is being able to create a fun and safe environment for our employees to thrive in. We place the same value on our personal lives with friends and family as we do on our professional lives. We love to see people grow into positions that they never thought they would be doing. Our work environment is fun, friendly, relaxed, and caring. I love coming to work and making a difference with our amazing employees/friends.
Please describe your perfect adventure?
My perfect adventure would start off by flying over the deep Amazon jungle. We would land and be guided to raw, wild, and remote areas of the jungle. Along the way we would experience wildlife like no other in search of secret rivers that hold exotic fish species. I would fly fish in all of the deepest remote lakes and waterways the jungle has to offer.
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Brady Laehr
Director of Purchasing
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What is the best part of your job?
There is much I enjoy about my job so it is really hard to pick just one thing. Purchasing for AvidMax grants me many opportunities. One of the coolest aspects is access to the latest and greatest products dreamt up by manufactures in the fly fishing and outdoor industries. As a gearhead I feel very fortunate to get to see and use all the newest ground breaking technologies and products.
Please describe your perfect adventure?
There are many adventures in the back of my head and on my bucket list. From traveling to South America for Golden Dorados, heading to Asia for Taimen, or Christmas Island for Giant Trevally on the fly, to through hiking the Colorado Trail, PCT, AT and CDT. It is hard for me to say what my perfect adventure would be but right now I think it would be more of a survival goal. Heading into the mountain wilderness (one that has good resources) to see if I can last a few days with minimal equipment. Might be crazy for some, but who doesn't like to push the limits, right?
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Curt Wuerflein
Marketing Director
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What is the best part of your job?
The best part of my job is being able to create promotions that not only save the customer money but also inspire them to get out more and enjoy the outdoors. I believe that sometimes it only takes a little inspiration to motivate a person to get up, get out, and have some fun. We have a beautiful country to explore, and you're not going to do that from your couch! I also love talking and interacting with all of the customers too! It's cool to be able to build relationships and learn more about how the outdoors impacts their lives.
Please describe your perfect adventure?
My perfect adventure is with my family. We would set out on a short drive and reach our picturesque destination somewhere in the mountains. Then we would set up camp with our tents and Tentsile tree tent. Then spend the night eating and roasting s’mores over the campfire and reminiscing of old times past. Then on the next day, we would do some fly fishing, hiking, reading and relaxing and enjoy our time together for the rest of the trip.
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Dawn Schmetzer
Warehouse Manager
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What is the best part of your job?
The best part of my job is working with the incredible Warehouse Team! The only reason we are able to accomplish our mission every day is by working together and motivating each other, in which we do an amazing job!
Please describe your perfect adventure?
My perfect adventure would be to travel to Ireland! My dream is to be able to visit all the old castles, explore the amazing countryside, and to learn all about my family's history. Of course, no trip to Ireland would be complete without also experiencing the Pubs, food, and traditions the smaller towns have to offer!
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Carla Parker
Customer Service Manager
 
 
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Janae Deas
Warehouse Assistant Manager
 
 
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Chris Cribari
Video Production Manager
 
 

Careers

Are you ready to inspire adventure? Embark on a career at AvidMax.
“
I love what I do every day when I come to work.
Everybody wants to do what I’m doing.
”

We are a values-driven team of outdoor enthusiasts and environmental stewards who get to work with the top brands in the industry. We embrace a work hard play hard philosophy, and a drive to continually improve and evolve. If your ideal work environment includes office dogs, team lunches and the occasional game of ping pong, we hope you’ll consider joining our team.

Benefits

  • 401K program
  • Paid holidays
  • Paid vacation time (after a year)
  • Discounted outdoor gear (after 90 days)

Perks

  • Casual dress
  • Foosball and ping pong
  • Birthday lunches, company outings and more!

Current Openings

Apply for all positions through the link on the bottom of this page.
Fulfillment Center and Warehouse - Shipping Team Member
This is an entry-level position with possibilities for advancement.
Position Qualifications
  • Open availability, able to work through the holiday season without vacation conflicts
  • Detail-oriented
  • Able to lift 30 lbs.
  • Comfortable with moving boxes up and down ladders
  • Flexible and dependable
  • Problem-solver and team-worker
  • Have reliable transportation to and from work
  • Enjoy a high paced physical environment
  • Computer literate
  • Able to be on your feet all day
Position Responsibilities
  • Shipping daily orders to our wonderful customers
  • Receiving all inbound shipments
  • Inventory handling and organization
  • General warehouse upkeep and maintenance
  • Job Type: Full-time / 8-5:30 Flexible M-F
Job Location: Centennial, CO 80112
Required Education: High school or equivalent
Customer Happiness & Retail Store Specialist
AvidMax is looking for a dedicated & hard working Retail Store & Customer Service team member to join our team. You will directly assist customers, in our store and through email, phone and chats, process transactions, help merchandise the sales floor, and play a vital role in making our retail experience a positive one. Top notch customer service skills are a must, as is the ability to learn product knowledge quickly and thrive in a fast-paced environment. This position has opportunities for advancement if you enjoy fly fishing and the outdoors, this job is for you!
Required Qualifications
  • Strong desire to do what’s right for the customer
  • Strong written and verbal communication skills
  • Ability to use and understand software for customer service, orders, shipping and inventory management
  • Reliable transportation
  • Ability to type 30 WPM or higher
  • Team member with a positive attitude and works well with others
  • Problem-solver and detail oriented
  • Open availability, able to work through the holiday season without vacation conflicts
  • Able to lift 30 lbs
  • Comfortable with moving boxes up and down ladders
  • Flexible and dependable
  • Have reliable transportation to and from work
  • Job Type: Full-time / 8-5:30 Flexible M-F & sometimes weekend hours
Desired Qualifications
  • Fly Fishing enthusiasts
  • Fly Tying knowledge
  • Retail experience
  • Merchandising experience
General Responsibilities
  • Offer help and provide direct assistance to customers in the store
  • Explain store-member benefits and encourage customers to sign up
  • Be an ambassador of Avidmax Vision, Mission, Core Values
  • Assist customer service department with emails, chats, phone orders
  • Store hours Monday through Friday 9 to 5
  • Work as a team to achieve sales goals
Job Location: Centennial, CO 80112
Required Education: High school or equivalent
apply now

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